TrendTrack Helps You Make Better Business and Investment Decisions

• TrendTrack is a unique modeling tool that combines the power of predictive modeling with human intelligence insights to provide credible information and foresight in making investment and operational decisions.
• This multi-faceted algorithmic modeling tool uses historical performance data for a competitive set defined by you, coupled with “boots on the ground” market intelligence and other macroeconomic data, to deliver an 18-month occupancy and ADR forecast report.
• Designed for both independent owner/operators and management firms, TrendTrack can assist with investment, operational, and budget decisions.
• Delivered in Excel format and PDF, TrendTrack is easy to understand and provides a valuable resource for anyone looking to give their hotel a competitive advantage.

What Makes TrendTrack Unique

TrendTrack brings together econometric models plus local market knowledge.

• Econometric models and data can be useful to understand macroeconomic dynamics. However, econometric models often overlook critical situational subtleties specific to individual markets that can materially affect outcomes. For this reason, it is essential to combine quantitative models with on-the-ground insights.
• TrendTrack goes beyond the data. HVS professionals with local market expertise and up-to-date market intelligence provide qualitative insights in narrative form as part of the report. These HVS experts consider “beyond the numbers” variables that can be overlooked or misunderstood by econometric models. Such variables can include major weather events, supply changes, and one-time demand occurrences or anomalies that can have important implications for forecasts.
• The combination of modeling and local market knowledge results in a comprehensive forecast assessment and report.

Review a Sample and Order a Report

• Want to know more? Download a sample report
• Individual TrendTrack reports are available for $1,500. Discount pricing is available at $1,000 per report when purchasing ten or more.
• Contact Kasia M. Russell, MAI, at +1 970-227-7799 or KRussell@HVS.com for more information.

Year-over-Year Changes in Forecasted Occupancy, ADR, and RevPAR

Insightful Narratives Written by an Experienced Consultant

Monthly Forecasts for an 18-Month Period